I suspect many customers would like their hosting providers to read this article:
With over twenty thousand web hosting companies competing for new customers, there's been a lot of speculation over what people are looking for when they purchase hosting.
There are the obvious answers, of course - reliable servers, lots of features, reasonable prices, etc.
One thing that is almost always overlooked though, and I believe most people are looking for this, is "relationship". After eight years in this business, it's been my experience that cultivating good relationships with my clients is the best way to keep existing customers and attract new business.
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